PAST EVENTS

August 20, 2020 – The Role of Public Relations in the BLM movement

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The Black Lives Matter movement has been an especially challenging time for the communications profession now faced with crafting statements specific to anti-black systemic racism.

Join this session on August 20 to learn how to take the lead in this critical organizational culture change by adopting critical insights and language needed to authentically create a meaningful, measurable and sustainable message.

WHEN: Thursday, August 20, 2020 from 5 p.m. to 6 p.m.

WHERE: Via Zoom. Please register for this meeting in advance.

AGENDA:

  • Brief introduction
  • Remarks regarding BLM and PR
  • Judy Lewis, CCPRF statement
  • Gail Strachan, Accenture Case Study 
  • Sharlyn Carrington + Chuck Wallington + Sara Goldvine panel Q&A moderated by Gail (including closing remarks)

February 27, 2020 – Can you code it? Yes, you can!

150 150 Lois Marsh

Can you code it? Yes, you can!

Join us for an introduction to coding with Sarah Dinn. Through this interactive “code-along” workshop, Sarah will guide you through building your first code-based project and demonstrate the applications and benefits of having HTML and CSS in your toolkit. Whether you need to engage with programmers, counsel clients about communications online, or even build your own website, your overall skill-set will be enhanced when you further your understanding of how to interact with computers.

In addition to boosting your computer literacy, we hope to pique your interest to learn more about code; Sarah will provide a laundry list of resources should you like to take additional introductory coding classes, more intensive courses, independent learning tools, casual online coding games and applications, as well as general resources to support your next learning journey.

Further to our interactive session with Sarah, Dr. Alex Sevigny, APR, will offer brief commentary on the latest academic research related to public relations and information technology. Alex is leading some of this research through his role at McMaster University.

About Sarah:

Sarah is a Toronto-based front-end web developer and works supporting curriculum that develop future skills in technology. Among great company and even better conversation, she values clean, semantic language, responsive design, accessibility for all, and an awesome board game on a Friday night. When not learning about the tech ecosystem, you can find Sarah hiking High Park with her mild mannered husband, spirited toddler and less than impressed dog, Cliffy.

Date:  Thursday, February 27, 2020

Time: 5:30 pm

Location: Proof, 33 Bloor Street East, Suite 900,  Toronto, ON M4W 3H1

Cost:

Members: $20 + HST

Non-member: $25 + HST

Student member: $15 + HST

Student non-member: $20 + HST

REGISTER HERE>>>

February 6, 2020 – ACE the ACE Awards

150 150 Lois Marsh

ACE the ACE Awards

Date: February 6, 2020

Location: Weber Shandwick Canada, 351 King Street East, Suite 800, Toronto, ON M5A 1L1

Time: 5 p.m.

Cost:

Members: $20 + HST

Non-member: $25 + HST

Student member: $15 + HST

Student non-member: $20 + HST

Join last year’s ACE Awards winners from Weber Shandwick and DDB Public Relations to learn about what it takes to come out on top at the 2020 ACE Awards.

Weber Shandwick was honoured as the winner of Best Creative PR Campaign of the Year for their creative flair and passion behind #BuickStyle: The Ultimate Driving Shoe.

DDB Public Relations/DDB Canada took home the trophy for Best PR Campaign of the Year for their memorable work on Digital Poppy Launch.

REGISTER HERE>>>