Upcoming Events

Past events

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Choose to Transform the Winter Blues Event

Choose to Transform the Winter Blues Does the idea of tackling your bloated inbox make you want to run for the hills? Are you feeling the winter blues? Have your New Year’s resolutions already fallen to the wayside? Don’t despair! Join notable life coach, author and speaker Carol-Ann Hamilton for an inspiring and interactive session…

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The evolution of the influencer in PR

May 26, 2021 – The evolution of influencers in PR Influencers have become an integral part of relaying or enhancing client key messages for everything from brand launches to reputation management. Should you use many micro-influencers vs. a few macro-influencers? Should you be whitelisting (boosting) their paid content? What are reasonable influencer rates and how…

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Content marketing x public relations workshop

April 23, 2021 – Content marketing x public relations workshop According to HubSpot, 70 per cent of marketers are actively investing in content marketing. In this session, we will explore how and why public relations practitioners should include content marketing in their strategy. What you will learn: Lessons learned from the past year and how…

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Social Affairs Committee presents – 2021 Reset: Member Survival Guide

April 8, 2021 – 2021 Reset: Member Survival Guide CPRS Toronto’s Social Affairs Committee invites you to our free event called, 2021 Reset: Member Survival Guide. Speakers: Author and coach Carol-Ann Hamilton will provide tools to reset amidst the ongoing pandemic, including: Career and life planning Energy mastery Setting intentions Resetting your balance wheel Given…

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Trust – The COVID Edition

March 4, 2021 – Trust – The COVID Edition Government leaders, public health doctors, pharmaceutical companies, medical professionals, front-line workers and business leaders have all relied on our trust during this past year. In the last 12 months, we have seen the need for trust grow and become an even more integral part of our…

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Inclusion in Canadian public relations firms

Feb. 25, 2021 – Inclusion in Canadian public relations firms: Removing systemic barriers to inclusion, diversity and belonging in the industry This online event is intended to raise awareness among audiences about how public relations has been predominantly a white-dominant industry of professionals while BIPOC professionals have been largely underrepresented. This event will inform with…

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Cision Press Release Workshop

March 11, 2021 – The press release isn’t dead. You’re just doing it wrong! Join the press release experts from CISION Canada to learn best practices on wire distribution. Learn how to: get the attention of journalists, schedule distribution effectively, use SEO to improve placement and how/when to use multimedia in content. Topics include: How the pandemic…

Fake News event
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Fake News: Understanding the facts

October 28, 2020 – Fake News: Understanding the facts *MEMBERS ONLY* Please join us for an engaging conversation with Jessica Samuels, Communications Manager of the Canadian Mental Health Association, Melissa Retty, Senior Vice President at Craft Public Relations and John Ferri, Vice President of Current Affairs and Documentaries at TVO. This dynamic presentation focuses on…

Guest speakers
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Virtual Coffee Chat

October 27, 2020 – Virtual Coffee Chat presented by the CPRS Toronto’s Student Steering Committee  Virtual coffee chat session with Jenny Shin, President and CEO of Milestones PR, Michelle Dias, Brand PR Manager at InterContinental Hotels Group and Mark ‘Strizzzy’ Strong the in-stadium host for the Toronto Raptors and Community Ambassador at Penny Appeal Canada.…

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August 20, 2020 – The Role of Public Relations in the BLM movement

The Black Lives Matter movement has been an especially challenging time for the communications profession now faced with crafting statements specific to anti-black systemic racism. Join this session on August 20 to learn how to take the lead in this critical organizational culture change by adopting critical insights and language needed to authentically create a…

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