Member Spotlight:
Carrie Robinson

Member Spotlight:
Carrie Robinson

150 150 Lois Marsh

Carrie Robinson is a strategic communications professional who specializes in translating intricate concepts into comprehensive, concise, and creative narratives for the broader public. Currently a Consultant at Crestview Strategy, Carrie works at the intersection of strategic communications and politics, helping clients navigate diverse and complex public affairs landscapes.

At Crestview, she values the agency’s unique environment, which offers incredible opportunities for mentorship and serves as an exceptional vantage point to gain hands-on experience across multiple sectors.

Prior to joining Crestview, Carrie honed her expertise in provincial politics, focusing on the high-stakes environment of election campaigns and voter mobilization. Her professional background is diverse, with experiences ranging from international policy research at the Religious Freedom Institute in Washington, D.C., to constituency casework for the ONDP in Niagara Falls, and the specialized wine and tourism industries of Niagara-on-the-Lake.

Carrie holds a Master’s in Political Communication from Goldsmiths, University of London, where she achieved First Class Honours. She also earned an undergraduate degree from Bishop’s University, with a double major in Political Science and International Relations and a minor in Religion, Society, and Culture.

Originally from Niagara-on-the-Lake, ON Carrie maintains a keen interest in the viticulture, hospitality and tourism sectors. As a member of the CPRS community, she is committed to professional growth and values the opportunity to connect with and learn from fellow industry leaders.

Fun Facts

  • A dual citizen, Carrie’s Masters dissertation was entitled “Exploring the Electability Narrative & Media Power in U.S Democratic Party Primaries.”
  • In her free time, Carrie makes jewelry, plays guitar and enjoys a good book.
  • Carrie is an avid traveler and reached over 25 countries by age 25. Her top recommendations are Iceland, the Philippines, Morocco and the Lake District of the UK.
  • Carrie inadvertently started her career in political communications at age 17, when a candid moment of PM Justin Trudeau kayaking up to her family went viral on X.

About CPRS Toronto’s Monthly Member Spotlight

Once a month, the Monthly Member Spotlight shines a light on the people behind our CPRS Toronto community, giving them the opportunity to share their stories, highlight their work, and inspire peers across the public relations and communications field. These features showcase the diverse experiences, career journeys, and personal passions that shape our profession and strengthen our community.

If you would like to be featured or nominate a colleague, please contact us at communications@cprstoronto.com.