Passport to PR is back in person after two years
Written by: Hefziba Mancilla
Recently, the CPRS Toronto Student Steering Committee (SSC) announced that they are bringing back the long-awaited in-person Passport to PR event this year. If you are interested in expanding your network or learning more about the industry, this event is the place to go. Passport to PR is a three-day event where multiple PR firms showcase their work and show the students what the PR industry has to offer. It will begin today, January 24, and go until Thursday, January 26.
Influencer PR, Government Relations and Health PR, and Consumer PR are some of the major categories in the industry. This event provides an opportunity to take your pick at which industry speciality you want to learn more about. Each participating firm offers expertise in their specialised industry and are some of the leading firms in Toronto. PR in its very essence is all about ‘NETWORKING’ and meeting amazing people with a story to share. This is your chance to get an experience like no other, step into the top offices and get a snippet of life as a PR specialist.
The first day will focus on influencer PR, and with a purchased ticket you will have access to attend three different PR firms. The second day will cover government/health PR, with three firms participating that day, including Ketchum, Edelman and Argyle.
Lastly, we have consumer PR on Thursday, January 26. If you are interested in the business communication field, this is the day to go, as it will be a jam-packed day with your choice to attend three different PR firms.
Passport to PR gives you the chance to visit Toronto’s top PR firms, whether you are passionate about social media or government/health PR there is something for everyone. This event is truly a great opportunity to network and learn from the best people in the public relations field. Don’t miss the chance to network and grow. See you all there!