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	<title>ups &#8211; Canadian Public Relations Society &#8211; Toronto</title>
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		<title>What’s the Secret to APEX PR’s ACE Success?</title>
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		<pubDate>Tue, 06 Mar 2012 19:56:53 +0000</pubDate>
				<category><![CDATA[NEW PERSPECTIVES]]></category>
		<category><![CDATA[ace awards]]></category>
		<category><![CDATA[apex pr]]></category>
		<category><![CDATA[best use of media relations]]></category>
		<category><![CDATA[cprs toronto]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[submission]]></category>
		<category><![CDATA[Tips]]></category>
		<category><![CDATA[ups]]></category>
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					<description><![CDATA[By Parm Chohan Executing a successful public relations campaign can be quite challenging.  Summarizing months of planning, brainstorming and program results all into an Executive Summary – and then in to a concise binder’s worth of details for an award – can be just as difficult. APEX PR managed to pull off both with their [&#8230;]]]></description>
		
		
		
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